The Widen User Summit 2014

Thank you to everyone that contributed to another successful event October 13-15 in Madison, Wisconsin

In its third year, the Widen User Summit has once again proved to be an excellent learning, networking and growth opportunity for the Widen community. The conference was packed full of Madison’s finest in midwestern flavor, fun and culture. Or should we say, cheese, beer and magic!

This year’s theme – “Build. Grow. Connect.” – reflects the intention of the Summit and the evolution of our clients’ success with the Widen Media Collective. At the Widen User Summit, we provide peer-based learning and networking opportunities for customers to realize the best ways to build out their digital asset management (DAM) tools, teams and processes. We look at ways to grow marketing technology (with additional functionalities and integrations) and internal and external user bases (with engagement and adoption) through shared customer experiences. As more customers achieve a level of maturity with their use of DAM solutions, we connect users with ways to continue their growth and expansion across the entire value chain.

Did you miss a session? Want to relive the event? Or share the content with your team? Access the archives for the content from the event or be sure to join us for the #WidenSummit Wednesday Webinar Series running November 6 through February 18.

Keynote Speaker – Joe Pulizzi

Joe Pulizzi - Keynote Speaker

Joe Pulizzi is a content marketing evangelist, speaker and author. He’s the founder of the Content Marketing Institute (CMI), which produces the largest in-person content marketing event on the planet, Content Marketing World. He has spoken at more than 200 locations and 10 countries around the world advancing the practice of content marketing. He’s written a new book, “Epic Content Marketing” and co-authored two other books: “Get Content Get Customers” as well as “Managing Content Marketing.” If you ever meet him in person, he’ll be wearing the color orange.

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Schedule at a glance:

Monday, October 13
Office hours all day, afternoon social activities and evening welcome reception.

Tuesday, October 14
Full-day of learning sessions plus evening dinner and entertainment.

Wednesday, October 15
Half-day of breakout sessions in the morning.

Hear what a few of our customers had to say at last year’s event.

E.J. Flammer from New Era Cap talks about the Widen DAM User Summit

Frankie Buckle from Carl Zeiss Microscopy talks about the Widen DAM User Summit

Kevin Powell from Brown University talks about the Widen DAM User Summit

Widen User Summit Speakers

Widen customers and employees band together to provide you with useful information about the Widen Media Collective and unique individual knowledge and experience.

See some highlights of our 2013 speakers.

Scott Brinker talks about DAM, what is happening to Marketing

Bill Preller talks about marketing technology

Matthew Gonnering talks about DAM and Inspiring Harmony

The Madison Concourse Hotel and Governor’s Club

Named best hotel by Madison Magazine and reader polls, The Madison Concourse Hotel and Governor’s Club is located in the heart of downtown Madison. For those that joined us for the inaugural Widen User Summit in 2012, we’re happy to be back to the same venue!

See a few photos from last year’s recreational activities.

Betty Lou Cruise

Travel and Hotels

We’ve put all of this information in one place to help you book your hotel stay at the Concourse and plan your visit to Madison. Please get in touch with us if you have any special requirements or additional questions.

See a few photos of our city.

City of Madison


From magic to music, every Widen User Summit offers a unique variety of what Madison’s local entertainment has to offer. This year, we’ll be enjoying the act of Kevin Bozeman at The Comedy Club on State.

See a few photos from last year’s entertainment..

Last year's entertainment

Frequently Asked Questions

There is a lot to know when scheduling a trip to an event like the Widen User Summit. We’ve gathered some useful information to help make your trip as carefree as possible.